Vogue Surfaces
Growth proposal · October 2026

Your marketing.
Done for you.

Instagram. LinkedIn. Property-manager outreach. Ads.
One operator, one invoice. You never open an app.

Prepared for Dov Pekier · CEO, Vogue SurfacesIsaías Vaqueiro
Vogue Surfaces
Where you are · Where we're going

20 years. 3,500 jobs.
Zero visible.

They look you up first.Every property manager, owner and designer checks you out before they call. Today they find a website. Nothing else.
Your competitors are already there.RJ Laminates, Eagle Mat and RiteRug post to property managers every week. By name.
Referrals have a ceiling.They're capped by how many people know you. Content and outreach aren't.
The target
10–20
Qualified PM inquiries a month

Property managers, owners and hotel operators asking for a quote. Not likes. Not followers. Reached by month 3, compounding from there. Your time: about 20 minutes a week.

02 / 07
Vogue Surfaces
How it works

Four engines. One operator.

Your Instagram, mocked up
01

Instagram Proof

Profile, bio and highlights built. Launch grid of 15 posts: already done. Then 12–16 posts a month from your real jobs, weekly stories, every DM answered.

02

LinkedIn Authority

Your profile rebuilt as the authority on cost-effective flooring. 8–12 posts a month in your voice. 300+ targeted connections a month: PMs, owners, facility directors in NJ and NY.

03

PM Outreach Volume

100 property managers a week, LinkedIn and email, three touches each. We handle every reply. You only hear from the ones who want a quote.

04

Free-quote funnel + ads Conversion

One offer, everywhere: "Send me your last invoice. Comparison quote in 24 hours." A 30-second video with you, ads to PMs in NJ and NY, the form on voguesurfaces.com.

03 / 07
Vogue Surfaces
What you do

Three things. That's it.

01
Crews send job photos.A WhatsApp group. Thirty seconds per job. That's your content pipeline.
02
One 15-minute call a week.We turn it into the posts, the LinkedIn content and the video. You just talk.
03
Reply to the leads we hand you.Quote requests and booked calls land in your inbox. Nothing else does.
Everything else is us.Accounts, tools, posting, editing, ads, outreach, reporting. You never log in anywhere.
Dov Pekier
~25 hrsa week. What this takes if you do it yourself.
04 / 07
Vogue Surfaces
What it costs to hire this team

In-house: $42,000 a month.

RoleUS average salaryPer month
Social media manager$66,000$5,500
Video editor$68,000$5,650
Graphic designer$58,000$4,850
Paid ads manager$101,000$8,400
Outreach rep (SDR)$60,000 base$5,000
Copywriter · LinkedIn ghostwriter$62,000$5,150
Marketing manager to run them$90,000$7,500
Seven people$42,050

US averages, October 2026: Indeed, Glassdoor, ZipRecruiter, RepVue. Salaries only. Add about 25% for payroll taxes and benefits, plus tools and ad spend. NY metro runs 15–20% higher.

The freelancer route
$8–16K

a month across five or six vendors: a social media freelancer, an editor, a designer, an ads person, an outreach service, a ghostwriter.

And nobody owns the number. You become the project manager.

05 / 07
Vogue Surfaces
The deal
$5,000/ month

Everything in this deck. All four engines. One invoice. One person accountable for the number.

Sign 6 months → 2 months freePay four, get six. Ad budget separate, you set the cap.
$20,000for six months

Why six months

Months one and two are setup and ramp. Months three to six are where it compounds. Shorter than that and we'd both be guessing.

In your numbers

At your $3.50 starting point, a 900 sq ft unit is about $3,150. Ten unit turnovers pay for the entire six months.

Month 1Setup and live. Profiles, grid, first posts, video recorded, PM list built.
Month 2Outreach and ads on. 100 PMs a week. First comparison quotes out.
Month 3Full speed. 10–20 inquiries target. First monthly review.
Months 4–6Compound. More content from real jobs. Double down on what works.
06 / 07
Vogue Surfaces
Next step

Say yes today.
First posts in 7 days.

01
"Yes" on WhatsApp.That's the contract start.
02
20-minute kickoff.Crew WhatsApp group, logo files, thirty minutes for the video.
03
Week 1 profiles live. Week 2 posting and outreach on.You'll see the first report that Friday.

Every Friday

One page. Six numbers. No vanity metrics. If the number isn't moving, you know by week 6, not month 6.

  • Profile visits
  • Connections accepted
  • Outreach replies
  • Quote requests
  • Calls booked
  • Jobs won
Isaías Vaqueiro · WhatsApp · vaqueiroisaias1@gmail.com07 / 07